The market for mobile phone accessories will generate over US$32 billion in revenues in 2007, more than the US$28 billion expected from the Smartphone market. Cellular News reports.
"Around 77% of these revenues will come from the sales of "after-market" mobile phone accessories and the remaining from "in-box" accessories shipments.
Handset vendors now recognize that to increase sales of their high-end mobile phones and smartphones, they need to provide accessories that allow users to fully enjoy and benefit from the features provided in those handsets.
Nokia is addressing the handset accessory market with a distinctive approach of "Mobile Enhancement" products while Motorola is playing special emphasis on the growing"Personalization" and "Self-Expression" trends."
